Media Partnerships
contributing to the success of the event by creating an engaging and collaborative atmosphere
Events Media Partnerships
The Cannabis Trades Association (CTA) is the leading voice of the hemp and cannabis industry, providing advocacy, education, and support to its members. By partnering with industry events like ICBC Berlin, Cannabis Europa, et als, we aim to promote our members, attract new membership subscriptions, and facilitate meaningful networking opportunities for attendees. This partnership also allows us to contribute to the success of the event by creating an engaging and collaborative atmosphere.
What CTA Can Offer for Event Partnerships
1. Event Promotion
We will leverage our platforms to increase visibility for your event:
- Social Media Coverage: Posts on LinkedIn, Google, Facebook, and BlueSky promoting the event, partnership, and key details to our extensive network.
- Internal Broadcast to CTA Members: Highlighting the event and partnership to a targeted audience of industry professionals.
- Website Presence: Featuring the event on the CTA website under our Events page, also posted by date on our Front Page.
2. Representation at the Event
- Experienced Event Hosts: Sian Phillips and Marika Graham-Woods excel at public relations, marketing, networking, and communicating to ensure maximum engagement and visibility for both the event and the CTA.
3. Member Engagement
- Discounts for Members: Negotiate discounted tickets for CTA members and promote these to our network, and beyond.
4. Networking Support
- Networking Concierge: Facilitate a drinks reception or similar activity for VIP attendees to create a comfortable environment for networking and building connections.
What We Need From You
To ensure a successful partnership and effective promotion, we require the following:
- Social Media Content: Any key messaging, event details, or specific posts you would like us to share.
- Social Media Handles: Links to your official profiles on LinkedIn, Facebook, Twitter, and any other relevant platforms.
- Event Posts: Pre-prepared posts or templates for social media that align with your branding.
- Images: High-quality images, including event logos, banners, or photos, for use in our promotional materials.
- Additional Materials: Any other collateral, such as brochures or videos, that can help us effectively promote the event.
We will provide you with the necessary CTA branding materials to ensure consistent representation across all platforms.
CTA’s Value to Your Event
By partnering with the CTA, your event will benefit from:
- Expanded Visibility: Access to our established network of industry professionals and businesses.
- Enhanced Attendee Engagement: Organised networking and tailored support to maximize attendee satisfaction.
- Credible Industry Presence: Association with a trusted organisation that champions regulatory compliance and industry growth.
- Content Creation: Valuable pre- and post-event content to boost the event’s reputation.
